A Night of #ASG Firsts
Tonight’s All-Star game marks two exciting firsts for the world of baseball, and particularly for the world of baseball bats. Boston Red Sox outfielder Mookie Betts will be playing in his first All-Star Game tonight, at the young age of twenty-three.
And his innovative Axe Bat will also be achieving its first All-Star Game appearance. This is the first time in Major League Baseball history that an Axe Bat has been used in an All-Star Game.
In a game of tradition and history, in a sport that once banned bat decals, this baseball bat first stands as a true testament to the evolution of baseball — and a true hat-tip to the innovation of baseball bats themselves.
Mookie and Axe: Another “First”
On July 7, Axe Bat, a division of Baden Sports, Inc., announced that they signed Betts, who became the first professional baseball player signed by the brand.
Not only will he appear in Axe Bat advertisements and be featured on their website, but he will also be providing input on Axe Bat development and design.
Why Mookie Betts?
Betts started his MLB career in 2014 after being picked up by the Red Sox from his minor league, the Pawtucket Red Sox. After only two years of playing in The Majors (with his Axe Bat), Betts has already achieved amazing feats at the plate:
- First starting hitter to hit five home runs in a two-game span
- First Red Sox player to hit home runs in the first two innings of consecutive games
- One of the top three American League outfielders in fan voting
- Hit five multi-home run games
- Ranks with the top MLB players in runs, hits, extra-base hits, RBIs, and total bases
Betts attributes part of his success to the comfort and performance of the Axe Bat, specifically noting the bat’s angled knob.
“The Axe Bat is the most comfortable bat I’ve ever swung. You feel the difference in your hands immediately,” Betts said. “A round knob provides an unnatural grip and added pressure on your hands and wrists. I don’t have to worry about that anymore, and my hands and swing feel better because of it. The design allows me to feel my best and the performance follows.”
What is an Axe Bat?
Axe Bat is produced for Major League players by Victus Sports in Blackwood, NJ. Its unusual oval-shaped bottom, angled knob, and flush backside design mimics that of an axe handle, and is meant to follow the natural shape of the wrist and palm for better comfort, safety and performance.
In fact, two studies conducted using NCAA Division I baseball players found that the Axe Bat improved performance and reduced the risk for hand injuries compared with conventional round-handled bats.
Follow Mookie and Axe Bat at Tonight’s #ASG
During tonight’s game, keep up with Betts and Axe Bat by following @axebat on IG and twitter. Follow us and @redsox, too!